| 摘要 |
A system and a method for electronic banking, and a recording medium thereof are provided to offer a customized financial product suitable for characteristic of a customer, attract new customers, offer an electronic banking service to the new customers, and offer the electronic banking service quickly/efficiently by connecting to a visiting process through system connection linked with a branch or a call center. A communication module(601) transceives data by using the network. A registration module(603) processes member registration and login of a customer connected through a website of a cooperated non-banking company. A grouping module(605) defines characteristics of the customer based on at least one of user characteristic information according to the characteristics of the cooperated non-banking company website and target customer characteristics information of the cooperated non-banking company website. A financial product providing module(607) provides financial product information according to defined customer characteristics. A transaction processing module(609) opens an account for a new customer, processes desired banking of the customer, and provides rewards for a transaction result according to the customer characteristics. |
