发明名称 METHOD OF MARKETING A PRODUCT
摘要 <p>A method of marketing a product includes providing a unique scent with a first intensity contemporaneously with a first unrelated positive stimulus in the absence of the product, wherein the first positive stimulus has a first strength. The method further includes later providing the unique scent with a second intensity contemporaneously with a second unrelated positive stimulus in the absence of the product, wherein the second positive stimulus has a second strength, wherein the second intensity of the scent is greater than the first intensity of the scent, and wherein the second strength of the second stimulus is greater than the first strength of the first stimulus. The method further includes later providing the product with the unique scent.</p>
申请公布号 WO2008020348(A2) 申请公布日期 2008.02.21
申请号 WO2007IB51966 申请日期 2007.05.24
申请人 KIMBERLY-CLARK WORLDWIDE, INC.;COHEN, JASON C. 发明人 COHEN, JASON C.
分类号 G06Q90/00 主分类号 G06Q90/00
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