| 摘要 |
A marketing and database indexing tool for promotion of existing web sites is disclosed. The web site marketing tool, through the creation, generation, optimization and standardization of graphical site maps, is capable of driving traffic from search engines to call to action pages, which is then capable of increasing the response rate of a web site. With the addition of a site map tool, web site content can be standardized for creating the highest level of relevancy with search engines. The site map tool is capable of distributing page relevancy from a site's best page to every page of the web site. Thus, the disclosed marketing and database indexing tool increases the visibility of each web site page and improves the ROI (return on investment) of online marketing.
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