METHOD AND SYSTEM FOR USER TO USER TARGETED ADVERTISING
摘要
A method and system for user to user targeted advertising using a digital television delivery service, such as Internet Protocol Television (IPTV) or digital cable. Content is received and delivery information is specified via an IP network. The content is then delivered as advertising content based on the delivery information to at least one targeted user as part of a digital data stream. The advertising content and delivery information can be input by a user through a web interface.
申请公布号
WO2007149339(A2)
申请公布日期
2007.12.27
申请号
WO2007US14100
申请日期
2007.06.13
申请人
AT & T CORP;STERN, BENJAMIN, J.;SUBRAMANIAM, GANESH, K.