METHOD AND EQUIPMENT FOR EXPOSING AN ADVERTISEMENT USING APPLICATION

摘要

The present invention relates to an advertisement display method using an application program and an advertisement management device for performing the advertisement display method. In the advertisement display method of the present invention, whether an application program is running in a terminal is determined. The application program is identified. A location at which an advertisement is to be posted in an execution window output through running of the application program is determined. An advertisement to be arranged at the advertisement posting location of the execution window is searched for. A found advertisement is inserted in the execution window and outputting the execution window.