摘要 |
Techniques are described for determining agency information and event information, wherein the event information is related to a plurality of events, of which at least one event is associated with an individual. The event may be correlated with event-related agency information within the agency information, and a personalized marketing notification may be provided to the individual, the personalized marketing notification including the event-related agency information. In this way, highly-targeted and specialized marketing services and capabilities may be provided for members of service industries that are seeking to gain new clients and/or to strengthen relationships with existing clients.
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