CONTEXT RELATED ADVERTISEMENT/INFORMATION EXPOSURE METHOD AND RECOMMENDATION SERVICE SYSTEM USING THE SAME

摘要

Provided are a context related advertisement/information exposure method and a recommendation service system. The method includes the steps of : queuing information recommended ( ? recommended information' ) by a user on a queue list; selecting a candidate group (current list) to be exposed in an information region of contents page; determining an initial exposure number of each recommended information on the current list, and mapping each recommended information on the current list by the initial exposure number upon exposure of the contents to expose the same; comparing each recommended information that has been exposed by the exposure number with a reference value to determine whether its remaining on the current list is required; and determining a unit exposure number of recommended information that remains on the current list (residual recommended information), and mapping the residual recommended information by the unit exposure number upon exposure of the contents, to thereby expose the same.