摘要 |
<P>PROBLEM TO BE SOLVED: To provide a local advertising system that implements lower costs and greater responsiveness than other advertising media by providing timeliness for local requesters and providing free advertising creation content for advertisers. <P>SOLUTION: An advertiser terminal 4 comprises an input means for inputting a display request, and a sending means for sending the display request to an advertising server 1. The advertising server 1 comprises a display reservation management means for, in response to the display request, searching for reservations for a billboard 6 and registering a reservation, a charging means for calculating and sending a use fee, an advertising information setting means for setting advertising information ready to be acquired by the billboard 6, a reception means for receiving a request for URL access, and a sending means for sending website information. A consumer terminal 5 comprises an imaging means for imaging a QR Code(R) to generate captured image data, an extraction means for extracting a URL, and a sending means for sending the extracted URL and terminal identification information corresponding to the apparatus. <P>COPYRIGHT: (C)2008,JPO&INPIT |