摘要 |
The present invention relates to a method and means for using advertising to identify a region in a parking lot. In essence, the invention provides th e opportunity to market parking on bases other than price and location. An advertiser whose advertising is associated with a particular region of a parking lot ca n provide, either independently or in concert with the parking lot owner or parking lot operator, benefits to patrons parking their vehicles in the region. Such benefits migh t include a simple reminder of where the patron's vehicle is parked, financial incentives for parking in the region, or parking amenities associated with the region.</SDO AB> |