An apparatus for cooling a beverage, including a beverage conduit encased within a thermally conductive body, which is placed in contact with a cooling medium, where substantially all of the surface area of the conduit is in contact with the thermally conductive body, and a cooling medium and substantially all of the surface of the thermally conductive body is in contact with the cooling medium when the apparatus is in its intended operating position. The apparatus may cool at beverage traveling through conduit from a storage temperature to a serving temperature.
