| 摘要 |
<P>PROBLEM TO BE SOLVED: To make it possible to change the advertisement of articles high in sales effects in real time for every store area on the basis of a local weather forecast. <P>SOLUTION: In an advertisement object determination method for specifying an article being an advertisement object on the basis of weather forecast information 2a at the sales place of the article executed by a computer, an information receiving means comprises: a step of receiving observation information including information on observation date and observation places and information on observation factors, and prediction information including information on a prediction object date and prediction places and information on prediction factors, and storing the received observation information and prediction information in a meteorological database; and a step of executing two or more steps among a plurality of steps for selecting an article for an advertisement object, and determining an article whose sale amount becomes maximum among the articles selected in each by as the advertisement object an advertisement object determination means. <P>COPYRIGHT: (C)2008,JPO&INPIT |
