发明名称 Customizing DVR functionality
摘要 <p>Techniques described herein automatically identify, in a multimedia content, an advertiser from which an advertisement in the multimedia content originates and/or a brand to which the advertisement pertains. The system determines whether the identified advertiser and/or identified brand is specified in a not to be displayed list and if so, performs at least one of: presents alternative content during the time interval that the advertisement occupies in the multimedia content or skips over the advertisement in the multimedia content.</p>
申请公布号 AU2007224180(A1) 申请公布日期 2007.09.13
申请号 AU20070224180 申请日期 2007.03.01
申请人 TIVO INC. 发明人 BRIAN BEACH;ROBERT F. PONIATOWSKI;JAMES BARTON;SHELLY GLENNON;MARGRET SCHMIDT
分类号 H04N5/91;H04N5/445;H04N7/16 主分类号 H04N5/91
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