IMPROVED METHOD OF CUSTOMIZING WEBPAGES FOR CONTENT/ADVERTISING BY USING COST PER ACTION FEES AND REBATES
摘要
<p>A method for advertisers to promote their services or products on the Internet using a cost-per-action fee with a low to zero pay-per-click fee. A business method provides for an online search advertising company that dynamically customizes webpages for content and advertising based on searches performed by users and other important criteria. Advertisers can opt-in to an automated rebate system that automatically pays them and the user back for sales made through the system.</p>