| 摘要 |
An EC bidding method for enabling a bidder to select a bidding mode and a system thereof are provided to advance auction by providing bidders with active participation opportunity for determining the highest or lowest bidding mode, and selecting the bidding mode based on a majority decision. A user terminal(100) participates in the auction. A database(115) stores information for auction articles. A bidder authenticator determines participation of the bidder based on bidder information received from the user terminal. An auction processor(113) receives the highest or lowest bidding mode, and the bidding price of desired goods from the authenticated bidders, and selects a successful bidding price in the bidding mode selected by a majority of the participated bidders. |
