| 摘要 |
A device for generating customer purchase pattern information of goods sold in a member shop is provided to maximize customer royalty by calculating the purchase pattern information of customers buying the goods sold through a VAN(Value Added Network)-based branch/member shop network, as a VAN company automatically accumulates sale goods, customer, purchase time, and terminal information. A message receiver(210) receives the payment approval request message or a cash receipt processing message including the identifier for discriminating the purchase pattern information and sales of the goods from a member shop terminal(300). An information storing part(230) stores the goods information included in the message to a storage medium(240) by linking with the goods, customer card, and purchase date information if the identifier is included in the received message. An information generator(235) generates a repurchase rate by checking a repurchase frequency of the customer or generates a repurchase term by checking the purchase date information of the customer if a message receiving or information storing process is continued over a predetermined time. |
