摘要 |
A media distribution computer system, in which the computer system is adapted for facilitating the communication (e.g., streaming) of advertisements, such as video advertisements, to a user in conjunction with the delivery of a media file to the user (such as a video or music file). The system may be configured to determine which advertisements to download to the user based, for example, on: (A) the time that the user requests a download or playback of the premium media content, and/or (B) the source of the request to download the premium media content. In various embodiments, the specific business rules may be attached to the media content files. These rules may be used to regulate the use of the files and/or to coordinate the delivery of advertisements to the user in conjunction with the playback of the files.
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