| 摘要 |
A method and apparatus for scanning an indicium local to a user on an advertisement or product. The scanning may be carried out by using a user device, such as a cellular phone or personal digital assistant (PDA), as an input device. The indicium may include an alphanumeric code encoded or embedded therein. The alphanumeric code may be sent over a communication network such as the Internet to a lookup server. The lookup server will correlate the alphanumeric code with a location identifier. The location identifier may be a universal resource locator (URL) indicating a specific webpage containing information and/or interactive tools related to the item bearing the indicium.
|
