发明名称 SYSTEM AND METHOD OF ADVERTISEMENT PROVIDING FOR HIGH RESOLUTION USER, STORAGE MEDIA FOR RECORDING THAT METHOD PROGRAM AND SERVER FOR ADJUSTING ADVERTISEMENT
摘要 A system and a method of providing AD to a high resolution user, a storage medium storing a program thereof, and an AD adjusting server are provided to offer the optimized AD by considering an actual user environment and effectively utilize browser screen space generated in a high resolution user terminal. An AD information database(400) stores banner AD information to an AD tag included in a document, which is provided to the user terminal(100). An AD server(300) transmits the banner AD to the user terminal by searching the banner AD information from the AD information database. The AD adjusting server(500) checks the resolution of the user terminal and adjusts size of the banner AD if the resolution of the user terminal is higher than the reference resolution. The AD adjusting server checks more than one of a space size and location of a browser by considering more than one of a predetermined content size, a browser size, and a content arrangement mode, and adjusts the size of the banner AD based on checked space information.
申请公布号 KR20070072673(A) 申请公布日期 2007.07.05
申请号 KR20060000086 申请日期 2006.01.02
申请人 24/7 REAL MEDIA, INC. 发明人 SEO, JOO YOUNG
分类号 G06Q30/02;G06Q50/10 主分类号 G06Q30/02
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