| 摘要 |
System and method for providing personalized advertising in an Internet protocol television ("IPTV") system are described. In one embodiment, the method comprises awaiting notification of an impending ad insert period for a plurality of active televisions in a household; and, for each of the active televisions, selecting an ad from a group of ads for display on the active television and pushing the selected ad to the active television for presentation on the active television during the ad insert period.
|
