SYSTEM AND METHOD TO IMPLEMENT BUSINESS MODEL FOR ADVERTISING REVENUE BY DETECTING AND TRACKING AUDIENCE MEMBERS WHO VISIT ADVERTISER DESIGNATED LOCATIONS

摘要

A system and a method for executing a business model for AD earning by detecting/tracking audience visiting advertiser designated locations are provided to bill an AD rate to an advertiser when the audience closely approaches to the location. An ID(5) is placed to the designated location in the real world related to the AD(1.2) of the advertiser and includes information for identifying the AD. An electronic environment(1.1) displays the AD to the designated location. A data processing module(1.3) traces the information related to the AD and the audience responding to the AD. A mobile device(3) is used by the registered audience, receives/displays the AD and the information received from the electronic environment, and uploads transaction/registration information generated by the registered audience. A detector(2) physically detects presence of the registered audience closely approaching the designated location, and detects the audience by identifying a serial number or feature of the registered audience.