Method for providing tailored product information

摘要

A method of providing tailored product information to a consumer. The method includes the steps of: collecting information from a plurality of consumers; establishing at least a first consumer grouping and a second consumer grouping; placing each consumer in either the first consumer grouping or the second consumer grouping based upon the information collected from each consumer; providing information about the product to the first consumer grouping in a predetermined first format; and providing information about the product to the second consumer grouping in a predetermined second format which is different than the predetermined first format.