| 摘要 |
Computerized decision-making systems and methods are described for determining whether to provide one or more rewards, such as a coupon or instant discount, to a customer (110) requesting to make a merchandise return at a store (120) , and, if so, to determine the terms of the reward, such as value, expiration date/time and other terms that may be associated with a coupon. The reward determinations may be implemented in conjunction with a system (100) for authorizing the requested merchandise return transaction. Information about the requested return may be used together with data about the customer's past purchase, return transactions, and other customer-related data. In some embodiments, the determinations (650) are based, at least in part, on store-related information and policies. The reward may be printed with a receipt (330) issued to the customer at the point of return (125) and/or may be provided to the customer using a wide variety of other communications technologies.
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