| 摘要 |
<p><P>PROBLEM TO BE SOLVED: To provide an event exhibition evaluation system which enables evaluation of an exhibition at an event site by a function of a booth and measurement of the effect thereof, and a structure of questionnaire paper used for the system. <P>SOLUTION: The event exhibition evaluation system and the structure 1 of the questionnaire paper used therefor include question items 10 regarding attraction elements related to the first point of interest of an attendant and at least one question item out of question items 21 regarding the contact with the exhibition element related to the behavior of the attendant in the booth and question items regarding an experience 22 at exhibited commodities, in addition to question items 30 related to the evaluation of the function of the booth by the attendant. The question items 30 related to the evaluation of the function of the booth include question items 31 regarding the field of intellect of the function of the booth and question items 32 regarding the field of feeling of the function of the booth. <P>COPYRIGHT: (C)2007,JPO&INPIT</p> |
