METHOD AND SYSTEM FOR CREATING HBI BRAND AND PROVIDING THE HBI BRAND USING ON-LINE NETWORK

摘要

A method and a system for producing/offering an HBI(Human Brand Identity) brand through the online are provided to enhance brand communication and management effect by reducing risk and maximally expanding profit. A server(2) includes a manager database(6) comprising a member database(61), an auction database(62), and a document database(63), and a manager server(21). A brand source terminal(3) is connected to the server through the network(1) and provides more than one brand source among diverse features of a star. A brand coordinator terminal(4) is connected to the server through the network and evaluates the source. A brand user terminal(5) is connected to the server through the network and buys the source. The member database comprises a personal report database storing personal reports of brand source members, a coordinator report database storing coordinator reports of brand coordinators, a user report database storing user reports of brand users, and a manager report database storing manager reports of brand managers.