摘要 |
<p>An information system having various databases (30-40 and 50-52) for storing data relating to products or services, and risk data models or propensity models. A web server (48) provides web pages (20) through which a user is able to express choices, which result in querying the product database (32) to provide a raw result set, and filtering of the raw result set based on a risk model to eliminate results not having a likelihood of a successful outcome. The filtered result set is displayed. A propensity model database may be provided for storing data modelling the propensity of an outcome in relation to related products or services, e.g. based upon demographic or lifestyle data. A tracking tool may be used to defme past behaviour of the user.</p> |