| 摘要 |
An intelligent dynamic market data collection system which accurately and effectively targets appropriate users based on the collected market data. After collecting or analyzing the market data, appropriate advertisements or other marketing materials are sent to individual users. The market data collection and advertising delivery can be continuously, automatically, scheduled, or periodically updated or sent. The system is capable of collecting and analyzing a wide variety of data. Among the data are, for example, Internet Protocol (IP) number, user history, voting history, viewing history, scheduling history, rating history, purchasing history, current web page, web browsing history, current program identification, and user account information. Since a user's IP indicates their location, regional advertising is easily accomplished. Therefore, only appropriate advertising is sent to users thereby resulting in increased effectiveness.
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