摘要 |
<P>PROBLEM TO BE SOLVED: To know purchase action of a member constituting a community. <P>SOLUTION: This marketing system 10 has a plurality of user terminals 12 (12a-12n) connected to the Internet 16. The Internet 16 is connected with a plurality of enterprise terminals 14 (14a-14n) and a server 18. The server 18 provides a virtual space for forming the community to each the user terminal 12 and each the enterprise terminal 14. A database part 22 of the server 18 has: a user information storage part associating and storing each user and a plurality of attributes of each the user; and a marketing support information storage part storing marketing support information allowing an enterprise to perform marketing action about the purchase action of the user in the community. <P>COPYRIGHT: (C)2006,JPO&NCIPI |