DELIVERY OF ALTERNATIVE OR SUPPLEMENTAL MATERIAL TO A DESIGNATED RECIPIENT OF A MAIL PIECE

摘要

A method and system for delivering alternative material to a designated recipient of a mail piece. A user system scans a mail piece to read an identifier affixed thereto. The system uses information in the identifier to access a database and download alternative digital material provided by a mailer. The alternative material is then delivered electronically to a designated recipient of the mail piece.