发明名称 Communicating primary content streams and secondary content streams including targeted advertising to a remote unit
摘要 The invention relates to a method and system to communicate primary and secondary content streams to at least one remote unit, for example, via a television channel in a targeted television environment. The secondary content stream comprises a plurality of tertiary content streams (e.g., video streams) providing commercials, advertisements or any other content. The tertiary content streams are included in the secondary content stream as a mosaic so that each tertiary content stream is a subset or portion of an active display area or frame provided by the single secondary content stream. In on exemplary embodiment, the method and system provide targeted or specific commercial advertisements to demographically selected audiences.
申请公布号 US2006107302(A1) 申请公布日期 2006.05.18
申请号 US20040987042 申请日期 2004.11.12
申请人 OPENTV, INC. 发明人 ZDEPSKI JOEL
分类号 H04N7/16;H04N7/025;H04N7/10 主分类号 H04N7/16
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