摘要 |
A system and method for identifying customer-specific offers by utilizing information on promotions such as vendor allowance programs and information on customer purchase histories are provided. By correlating information on products that are subject to predefined promotions with a customer's purchase history, offers on products, which meet various criteria, are supplied to the customer. The criteria can include, for example, whether the customer has purchased the product in the past, whether the product is discounted through a vendor allowance, and whether the product is not a loss-leader that is used to attract customers to a store.
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