| 摘要 |
A computer-based system and method for determining targets to contact in a sales or marketing campaign. The present invention provides a storage device that stores at least one consumer preference table containing one or more entries indicating one or more privacy preferences. Each of the entries in the consumer preference table is preferably associated with one or more preference flags. Each preference flag corresponds to a particular preference, such as do not call or do not email. Alternatively, a preference flag may also correspond to a consumer profile demographic. For example, preference flags can correspond to a consumer's age, ethnicity, profession, income, and interests. A user is able to enter via a user device and interface, a prospective consumer target list of prospective consumers. A campaign management module (CMM) then searches among the entries in the consumer preference table for an entry corresponding to a prospective consumer on the prospective consumer target list. Upon completion of the search, the user is presented with a resultant target list of prospective targets and information pertaining to any associated preference flags.
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