Method and associated apparatus for providing digital rewards associated with physical products

摘要

A method of providing a digital reward involves providing products with an attached digital memory. One digital content part from a set of digital content parties is downloaded to the digital memory of each such product. The digital content parts of the set together define the digital reward. The digital content parts of a set uploaded to a computing device are used by an application to make the digital reward available to a user of the computing device. The products may be collectable cards or game cards, or any consumer products.