| 摘要 |
The present invention relates to an online advertising system using a contention forward transaction subscription payment database and an online advertising method using the same. The present invention provides a database of a specific member desired by an advertiser to improve a traditional online advertising system which was difficult to advertise own products to a specific person and performs forward transaction subscription of a contention method which determines the ranking with a large sum of subscription payment by each item by using a wire-wireless communication network for activation of online forward transaction with a method which induces participation rate of participants by adding an entertainment function as subscription acceptance in the traditional online forward transaction. At that time, the present invention makes the advertiser confirm actual purchasing power of each customer as the size of the subscription payment of the transaction participants by constructing a subscription payment database of each of online forward transaction participation members with forward transaction subscription payments which are increased and decreased in real time. Moreover, the present invention makes the advertiser perform accurate advertisement by providing the database regarding a participation preference for the forward transaction by products of each member according to the area, age, gender, and quarter. |
