| 摘要 |
Techniques are described for marketing and purveying athletic apparel based upon performance characteristics. The performance characteristics may be, for example, shown on display area of a container or other packaging for the athletic apparel. Still further, the performance characteristics may be shown on a product display associated with the athletic apparel. In addition to the performance characteristics for a particular piece of apparel, a product display or display area of a piece of apparel may also show alternate performance characteristics associated with a model of the piece of apparel.
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