| 摘要 |
<p>The present invention provides a franchise shop advertisement system using a variable discount rate, the system being connected to a Point of Sale (POS) system at a member franchise shop and to a usage rate analysis system or a financial payment system via an Internet, and discounting purchase prices of purchases, including a discount rate determination module for variably determining a discount rate, which will be applied to a purchase price input from the POS system, according to any one of a purchase price, purchase time and a purchased commodity; a number-of-uses management module for limiting the number of available uses of the advertisement system within a predetermined range; a usage information DB for storing the numbers of available uses and actual uses of the franchise shop; an advertisement display module for converting advertisement information, which is transmitted from the usage rate analysis system, into image and sound signals; and a display unit for outputting the advertisement information converted into the image and sound signals; wherein the advertisement display module increases or decreases an output frequency of the advertisement information in proportion to the number of uses. In accordance with the present invention, since purchasers can utilize randomly determined discount rates, they can have amusement as if they were winning lottery prizes when purchasing commodities, thus inducing them to visit franchise shops again and purchase commodities.</p> |
