Portable information terminal device, merchandise marketing system, method of marketing merchandise, and computer program

摘要

A portable information terminal device is capable of automatically linking with a marketing site whenever a user desires to purchase merchandise connected with an incoming call melody. The portable terminal internally stores incoming call melody data corresponding to an incoming telephone call event and also stores URL data transmissible to a merchandise marketing server that markets merchandise connected with an incoming call melody data downloaded via an accessed contents server. When an incoming telephone call event occurs, the portable terminal reads out incoming call melody data corresponding to the generated event so as to play incoming call melody. After the call is terminated, the portable terminal outputs a previously stored selective message on a display screen so as to enable the user to choose whether he/she would purchase merchandise connected to the incoming call melody. If the user chooses the purchase of a relevant merchandise, a specific URL data corresponding to the incoming call melody data is read out and linked with a web page within the merchandise marketing server designated by the URL data.