| 摘要 |
The invention relates to trade and advertisement technologies and can be used for promoting sales of products and services, as well as for receiving marketing information.A method is proposed for promoting sales of products and services by forming marketing database in the Internet comprising information about discounts for purchasing thereof and organization of play including registration of the play participant at that site assuming him a personal identification code and issuing a personal site, registration at the personal site points gained during the game. The gained points are converted into digital indices according to the controllable rate exchange corresponding to conventional currency units stored in the site storage system. The participant finds in the database information concerning the range, full price and discounts for products and services and sales points, wherein the discount information is registered in the same conventional currency units.Efficiency of sales promotion, attractiveness for advertisement are enhanced, the functional abilities of the method are also improved. |
