发明名称 Method for evaluating computer-network based marketing tactics
摘要 A method for evaluating one or more computer-network based marketing tactics relating to a product. Target audience information, product lifecycle information, and marketing objective information relating to the product is received. Based on the target audience information, the product lifecycle information, and the marketing objective information, at least one marketing tactic relating to the product is automatically identified. A list comprising the marketing tactic is presented to the user. A selection of at least one of the presented marketing tactics is received from the user.
申请公布号 US2005234765(A1) 申请公布日期 2005.10.20
申请号 US20040880207 申请日期 2004.06.29
申请人 BLUMBERG MARC A;WOLFMAN IAN M 发明人 BLUMBERG MARC A.;WOLFMAN IAN M.
分类号 G06Q30/00;(IPC1-7):G06F17/60 主分类号 G06Q30/00
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