SYSTEMS AND METHODS FOR INTEGRATING LOYALTY AND STORED-VALUE PROGRAMS
摘要
Systems and methods are provided for operating an integrated stored-value and loyalty program within a financial infrastructure. An identifier and a packet of transaction information defining a transaction between a merchant and a customer are received at a loyalty host. Qualifying aspects of the transaction are identified from the packet of transaction information. A customer reward is determined from the identified qualifying aspects and a history of information defined by the identifier. Information defining the reward is transmitted to a stored-value host that records a value parameter that may be applied as value by the customer to another transaction.
申请公布号
WO2005059683(A2)
申请公布日期
2005.06.30
申请号
WO2004US41481
申请日期
2004.12.08
申请人
FIRST DATA CORPORATION;GEORGE, COLLEEN;CAWTHORNE, JOHN