摘要 |
A method for entering a market with high barriers to entry and a plurality of proprietary business elements includes converting at least one of the business elements into a universal business element that can accept a wide variety of inputs from other business elements, while converting a remaining one of the plurality of business elements to commoditized business elements. For example, one exemplary embodiment of the present invention employs an optical repeater that can accept any existing submarine cable, in combination with an optical line interface terminal that can accept existing terrestrial terminal equipment. Regarding market division, this embodiment is specifically limited to spans of less than 5000 kilometers, and preferably between 350 and 4000 kilometers, thereby straddling both the long-haul and short-haul markets while providing highly desirable services and capability. By selecting this market segment, the embodiment achieves highly desirable economics without the usual concomitant high engineering costs.
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