Apparatus and methods are disclosed for user analysis of his or her golf swing during use of an associated golf club. The apparatus includes first and second spaced display elements positioned so that they appear to a user of the club similarly located relative to the golf club head face, each providing a light emanation (active or passive) during a golf stroke that is or appears to be consistent. A light emitting display, such as a plurality of light emitting elements, is positioned between the first and second elements, and a control unit is associated with the light emitting display for activating and deactivating the display thereby providing several short intervals of light emission during the golf stroke. The apparatus may be integrated into a golf club or a separate unit releasably attachable to a club.
