Delivery of profile-based third party content associated with an incoming communication

摘要

The present disclosure provides a system and method for supplying third party information to a receiving party having a device coupled to the Internet. One embodiment of the present disclosure includes a method and apparatus for providing content to the recipient of an incoming phone call as a data message displayed to the receiving party. In return, the receiving party and/or calling party receive consideration from a content provider. Another embodiment of the present disclosure provides methods and apparatus for the recipient of the content to dictate the nature of the content that they will receive in their content messages by establishing a profile of information that indicates to the content provider the type of information that they prefer to receive.