| 摘要 |
A method for handling the redemption, clearing and settlement of individually targeted offers includes the steps of compiling a database of offers, accessing the database with at least one point of sale (POS) system, providing the POS system(s) with a redemption engine for validating offers to be made to a consumer while a sales transaction is being processed, using the redemption engine to determine whether conditions of any offer have been satisfied and providing a reward associated with the offer to the consumer if the conditions have been satisfied, scanning at least one printed coupon presented by the consumer during the sales transaction with a coupon reading device, validating each printed coupon offer using the redemption engine, and providing a reward to the consumer if the redemption engine determines that the conditions of the printed coupon offer(s) have been satisfied.
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