发明名称 ADVERTISEMENT INFORMATION PROCESSOR AND ADVERTISEMENT INFORMATION PROCESSING METHOD
摘要 <P>PROBLEM TO BE SOLVED: To provide an advertisement information processor and an advertisement information processing method capable of performing processing related to advertisement information while reflecting the situations of an advertiser when delivering the advertisement information in accordance with present positional information transmitted from a mobile terminal. <P>SOLUTION: A server (A) which performs information communication with a terminal (B) of the advertiser and an on-vehicle terminal (C) capable of transmitting the present positional information, is used. In the server (A), when receiving the present positional information from the on-vehicle terminal (C), advertisement information is selected based on the present positional information received from an advertisement information database in which the advertisement information of the advertiser is accumulated. Furthermore, in the server (A), when receiving a temporary deliver stop command from the terminal (B) of the advertiser while transmitting the selected advertisement information to the on-vehicle terminal (C), the command of temporarily inhibiting that the on-vehicle terminal (C) outputs the advertisement information of the advertiser is outputted to the on-vehicle terminal (C). <P>COPYRIGHT: (C)2005,JPO&NCIPI
申请公布号 JP2005031336(A) 申请公布日期 2005.02.03
申请号 JP20030195689 申请日期 2003.07.11
申请人 MAZDA MOTOR CORP 发明人 GOTO KAZUHIRO;TATEISHI SATOSHI;HIRABAYASHI SHIGEFUMI
分类号 G01C21/00;G01C21/26;G06F13/00;G06Q30/02;G06Q30/06;G06Q50/00;G08G1/0969;G09F19/00 主分类号 G01C21/00
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