SALES SUPPORTING APPARATUS AND METHOD

摘要

PROBLEM TO BE SOLVED: To provide sales supporting apparatus and the like for enabling an appropriate piece of advice to be given to a customer with whom a dealer negotiates for sales after setting a customized article on a web.

SOLUTION: The sales supporting apparatus 1 of this invention responds a specification selection request from the customer 2 connected via a communication line 6 and sets the customized article equipped with the selected specification and presents information about the customized article to the customer and accepts an application of sales negotiation of the customized article from the customer to the dealer 4. The sales supporting apparatus 1 has a storing means 12 for storing the specification selection request from the customer as a specification selection request history of the customer, and a selection history transferring means for presenting the specification selection request history of the customer stored in the storing means to the dealer with a sales negotiation application at the time of receiving the sales negotiation application from the customer.

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