| 发明名称 |
POP-UP PVR ADVERTISING |
| 摘要 |
A system for presenting advertisements to a user during video presentations. The system includes a memory with logic and a processor configured with the logic to detect a trick mode activation (810) during a media content instance presentation and then present an advertisement during a trick mode display (820) of the media content instance presentation. |
| 申请公布号 |
WO2004017279(A3) |
申请公布日期 |
2004.08.12 |
| 申请号 |
WO2003US25668 |
申请日期 |
2003.08.18 |
| 申请人 |
SCIENTIFIC-ATLANTA, INC. |
发明人 |
HORD, PHILLIP M.;JAGELS, DEAN P. |
| 分类号 |
H04N5/44;H04N5/76;H04N5/775;H04N5/781;H04N5/783;H04N5/85;H04N7/088;H04N7/173;H04N9/804 |
主分类号 |
H04N5/44 |
| 代理机构 |
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代理人 |
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