METHOD AND SYSTEM FOR PROVIDING CUSTOMIZED MEDIA CONTENT

摘要

The invention is a method and system for customizing media content distributed by a multicast network based on a stored user profile. A new high quality video distribution method is disclosed. A new system supporting targeted, interactive advertising is taught. The tracking of media content consumed in the home is enabled. Media content producers are provided with a new connection to media content consumers. Unwanted media channels are no longer distributed to a customer.