发明名称 |
A METHOD AND APPARATUS FOR CREATING A DATABASE OF INDIVIDUALS FOR PERMISSION-BASED MARKETING AND COMMUNICATIONS PURPOSES |
摘要 |
<p>The present invention provides a method and apparatus for creating lists of names, addresses, such as e-mail addresses, and other information for individuals who have granted permission for one or more organizations to contact them. A plurality of attendees attend an event using an event access document having a unique value thereon to gain access to the event. Attendees are urged by various means of communication to visit a particular web site, or other similar facility capable of collecting the information desired by a sponsor. In exchange for providing a minimum amount of information regarding the attendee, the site or facility will determine if the attendee has been awarded a prize or other item of value, based on the unique value provided by that attendee.</p> |
申请公布号 |
EP1440399(A2) |
申请公布日期 |
2004.07.28 |
申请号 |
EP20020773492 |
申请日期 |
2002.09.19 |
申请人 |
TICKETWIN, LLC |
发明人 |
BATTIN, JEFFREY, J.;HALLOCK, KATE, A.;HALLOCK, WILLIAM |
分类号 |
G06Q30/02;(IPC1-7):G06F17/60 |
主分类号 |
G06Q30/02 |
代理机构 |
|
代理人 |
|
主权项 |
|
地址 |
|