发明名称 |
Method of providing information |
摘要 |
<p>A method to maintain fresh product-source-to-consumer relationship-building information for a product source at a plurality of point-of-consumer-purchasing-decision locations (12, 13, 14, and 15) at physical retail establishments (10). Concise displays of product are provided at such locations, which displays include dynamic displays (21) that convey the fresh information as obtained from storage memory (23). The memory contents can be changed in various ways by representatives of the product source to ensure that fresh content is available for presentation. Initiation and/or expiration dates and/or other contextual triggers can be used to trigger use and/or discontinuation of all or part of the stored information content. <IMAGE></p> |
申请公布号 |
EP1355253(A3) |
申请公布日期 |
2004.06.16 |
申请号 |
EP20030252398 |
申请日期 |
2003.04.15 |
申请人 |
KRAFT FOODS HOLDINGS, INC. |
发明人 |
SOBECKS, BRIAN J.;MACNAMARA, JAMES F. JR;FILIPOVIC, DRAGAN |
分类号 |
G09F19/00;G06Q20/20;G06Q30/02;(IPC1-7):G06F17/60 |
主分类号 |
G09F19/00 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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