发明名称 METHOD OF SALES AND MARKETING PRIMARILY INVOLVING CATALOGUE ADVERTISING
摘要 A method of sales and marketing involving the combination of print catalogues, online catalogues and communication, a sealed bid auction format, telemarketing and creation of revenue streams. The combination of known prior art techniques with some lesser known and some completely novel sales and marketing techniques creates numerous synergies and paths to alternative sales and marketing options. The methods result in novel revenue streams, large amounts of marketing data and a new sales outlet for distributors/manufacturers which is very attractive to them for numerous reasons not the least of which is greatly increased sales with no deleterious effect on the value of their brand, i.e. brand devaluation. All of the methods disclosed begin with a catalogue/online offering for auction of various items and the conducting of a sealed bid auction for a specified period of time regarding these items.
申请公布号 AU2003287656(A1) 申请公布日期 2004.06.15
申请号 AU20030287656 申请日期 2003.11.14
申请人 U.S. TENDER 发明人 HAIM DVIR
分类号 G06Q30/02;G06Q40/04 主分类号 G06Q30/02
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